Voice form ideas

Experiences captured in the moment

Capture what happened while it’s still fresh

Use short voice diary entries to understand routines, frustrations, and decisions as people experience them—not days later in a recall interview.

The familiar problem

Memory smooths over the small moments that explain behavior

By the time someone joins a research interview, the workarounds and tiny decisions from Tuesday have blended into a general impression. Those ordinary moments are often where the useful insight lives.

A voice diary gives participants a low-friction way to describe an experience close to when it happens, while Superforms keeps each entry connected to the study.

A question from your AI

Answer whenever you have a moment

What were you trying to do, and what made it easier or harder?
Type your answer…

No account needed · Voice or text

Simple by design

From an open question to a useful answer

1

Choose a moment worth capturing

Define a specific trigger, such as finishing a task, encountering a delay, or making a purchase decision.

2

Invite a short entry in the moment

Participants open the same link and talk through what happened, what they did, and how it felt.

3

Use entries to guide deeper research

Review the transcripts over time, identify recurring moments, and bring the strongest examples into follow-up interviews.

Try saying this to your AI

“Create a voice diary for people trying our budgeting app for one week. Ask what they were trying to do, what happened, and what they did next. Keep every entry short and easy to complete on a phone.”
Set up Superforms

Easy for the person answering

  • A repeatable prompt tied to a real-life moment
  • A quick spoken entry instead of a long written journal
  • The option to type when speaking is not appropriate
  • Clear expectations about frequency and privacy

Where it helps

Real moments, not abstract workflows

Product and usability diary studies
Habit and routine research
Longitudinal customer discovery
Learning and workflow reflection

Understand the experience people had, not only the version they remember later.

More ways to use it

More forms people can answer out loud

See all voice forms →

Give your AI a simple way to ask the people who know

Create the form in your AI session, share one link, and bring the human answer back to the work.